How to discover Keywords that drive your blog to Top

When a user visits a search engine, they type words into the search box to find what they are looking for. The search terms they type are called keywords and the combinations of keywords are keyphrases.

If you imagine that building an optimized site is like Bloging tips, then keywords are the essential ingredients. In our analogy, keywords are your ingredients and the rest of the seven-step approach is your tips.

Ideally, you should undertake keyword research well before you choose a name, template, and build your content. However, this is not always possible, as most webmasters only turn to SEO after they’ve built their site.

Even if you have a site already, it is vital to invest significant time and energy on keyword research before starting your SEO campaign. Although this may astonish you, I would recommend that 20% of all your SEO effort is focused on this activity alone. If you make poor key-word selections, you are likely to waste energy elsewhere in your SEO campaign, pursuing avenues unlikely to yield traffic in sufficient quan-tity, quality, or both. To return to our analogy, if you select poor keywords, no matter how good the recipe may be the blog itself will be a disappointment – and no one will want to see it.

Don’t forget that one source for information about keywords is your own web logs. This helps you avoid undoing what you’re already ranking well for. Google Analytics’ keyword stats can also be particularly useful input to the early stages of an SEO campaign.

Labels: Keywords